Now you may be thinking, “My brand is fine. I already have a logo.” But a logo is merely a symbolic representation of your company. A logo remains an emblem until it absorbs the brand identity. Through strategic marketing, design, and crafted content we implement all of these layers into your marketing campaign. The end result is brand identification with your target audience.
We want to help you nail down a solid brand that will cross over your website and marketing materials, where people will look at your materials and go, “Yes, I know exactly what you’re talking about and I want that, please.”
During our branding process, we take the time to learn about your brand plus gain a thorough understanding of your marketing objectives, your target audience, previous marketing successes (and failures) and create a current competitive landscape.
Your Value Proposition: What is it that you do differently – and more importantly – BETTER than your competition? “Outstanding Customer Service” doesn’t count. EVERYONE says that
OUR APPROACH TO BRANDING
We carefully research your target market, see who your competitors are and learn what they do well and what they do poorly. This is very important because it lets us take advantage of opportunities and low hanging fruit. Often our clients tell us they know who their competitors are. This is a red flag, unless they are seasoned marketers. It’s not about who YOU think your competitors are, it’s about who your CUSTOMERS think your competitors are.
Provide brand discovery sessions, where we’ll dig deep into your business.
Start from scratch or in the middle to craft your winning logo, positioning statement and strategy that matches your voice, intentions and audience needs.
Create and provide print materials. like business cards, brochures, presentations and leave behinds that people will actually save and refer to again and again.
BRANDING SERVICES
Competitive Analysis
Logo Design
Design of Print Collateral
Design of Brand Guidelines
Design of Digital Collateral
Naming Service
Design of Print Collateral
Photo / Video Production